Auto Sales: 

We gathered some great information from the car sales industry and compiled it for any Retail Dealership.  We understand that Retail Dealerships that are allowed to sell to the public require certain things from a sales perspective that Wholesale Dealerships don't. We cater to the car salesperson with a basic understanding that certain skills need to be utilized in order to be successful.

The Modules we have chosen for this package are:

• Effective Listening
• Question Plans
• The Art of Influence
• Handling Resistance
• Knowing the Customer
• Personal Branding
• Sales Tips

Each of the modules have been written specifically with the auto industry in mind. Combined there are over 100 different selling techniques that can increase effectiveness and customer satisfaction.

We breakdown the stages of a customer interaction by uncovering how certain key behaviors need to be utilized in order to increase sales.  We give specific examples on how to:

• Make a great first impression
• Identify hidden issues
• Build a "Trust Language"
• Overcome pricing objections
• Get referral business

With our Sales Tips module, we give a "laundry list" of things you can do to increase consumer confidence.  For example, many customers come to your dealership because of the reputation or word of mouth of the dealership more than any one sales person.  Use the name of your dealership early and in conversation about maintenance.   By using a "We can" mentality rather than "I can". You're letting them know that there is more than just you working for them, in turn; they are more likely to feel security. 

We have gathered information from Fleet Managers and Department Managers from all corners of the market to give you the best Auto Sales Training Program available.

This package comes with:

• 7 Industry Tested Modules
• Trainer Manual
• Follow Along Handouts
• Self Coaching Forms
• Sales Coaching Program
• Reference Material

Selling cars takes more than a good handshake, eye contact and decent warranty.  This package delivers to an industry where "feast or famine" is the difference between the skill sets you need to be successful and waiting for your next "up".

All of our Sales Training Modules include a standard GUI (Graphical User Interface) that offers easy to use navigation through your preferred web browser.  No software installation is required to use our products (however to open the included .pdf files will require the free version of Adobe Acrobat Reader, available here).

Included with this Sales Training Module:
• User Guide
• Printable handouts for following along
• Self Coaching Form(s)
• Reference Material(s)
• Slideshow including Audio

NOTE: Software installation is not required in most cases, see our Technical Overview for more information.